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CRM Business Analysis Lead

163 Phan Dang Luu, Ward 1, Phu Nhuan District, HCMC

CENTRAL RETAILCompany name
1000+Company size
ProductJob category
LeadExperienced level
3 năm trướcUpdated

Tech stack

Analyticsregular

Thông tin công việc

Mô tả

The CRM Lead is a key member of the organization responsible for operation, maintain, enhance and build the CRM system to provide right solution to align with business operation, business strategy and make business growing.

Function: Business operation support

  • Work with customer service, marketing and operations team to maintain a customer-focused attitude with a focus on activities that create lifetime customers

  • Responsible for development, execution, and continuous refinement of multi-channel Consumer Relations and the development of programs, roadmaps, and Consumer Relation strategies.

  • Focus on the loyalty and retention marketing strategies.

  • Have a clear understanding of how to leverage consumer behavioral, lifestyle, transactional, and demographic data in order to deliver relevant marketing programs through multiple communication channels with a vision of growing consumer loyalty and increasing their lifetime value to the business.

  • Fast catch up trend of Marketing, Customer trend to align with Marketing/ business to have good responsibility

  • Convert the data to information with business view and can visualize the data to information to help business tracking operation, forecast and support decision making

Function: CRM

  • Operate, maintain, enhance and build new CRM system to matching with Group and business operation

  • Have knowledge about MarTech and can apply MarTech to support Marketing on their operation

  • Understand users requirement and business requirement to provide matching the data/ report/ dashboard

  • Understand data and business insight vs market strength and strategy to provide the matching data/ report

Function: Management

  • Understand business operation and strategy to provide matching IT solution

  • User and business demand control

  • Resource/ technical control to balance with business demand

  • Budget control

Yêu cầu

Knowledge & experience:

  • Have strong experience with CRM system (or one of) Siebel / Salesforce …

  • Retail industry experience with Retail operation, Marketing, Supply Chain, Merchandise, etc. is a plus

  • Have experience and concept with Omni-Channel, Multi-Channel, O2O, Ecommerce …

  • Have experience of data analytics, data visualization and data modeling techniques and technologies

  • Have combines hard skills like programming, data modeling and statistics with soft skills like communication, analytical thinking and problem-solving

Functional skill

  • CRM Operation, Enhancement, Building expert skill

  • Business analysis

  • Data analysis

  • Critical-thinking and problem-solving

  • Cooperate with Development department to deploy software and hardware upgrades that make it possible to leverage big data use cases

  • Implement new data analysis methodologies

Technical skill

  • CRM Expertise technology with best system like Siebel / Salesforce

  • MarTech skill set is required

  • Data modeling

  • Business intelligence and Data visualization

  • Microsoft Office and Excel

Language: English at Intermediate level

Attitude: Customer Centric \ Business mindset \ Can do attitude \ Persuasive, professional communication

Thông tin khác

  • Performance Bonus

  • Baoviet Healthcare

  • 15 days

Nơi làm việc

  • 163 Phan Dang Luu, Ward 1, Phu Nhuan District, HCMC
Chú ý: Toàn bộ thông tin đăng tải thuộc quyền sở hữu của CENTRAL RETAIL. Chúng tôi chỉ đang cố gắng đưa thông tin nhanh nhất và chính xác nhất tới các bạn. Trường hợp phát hiện có nội dung không chính xác, các bạn có thể thông báo bằng cách liên lạc với chúng tôi qua cửa sổ liên lạc phía dưới-góc phải màn hình.

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